Digital Times

Elevate PR has been busy securing a few account wins, including Nokia Ireland, TK Maxx for a project with Enable Ireland, Pharmacy Supplies and ebookers.ie. Having worked with Nokia on the Nokia Young Fashion Designer Awards for the past five years, Elevate will now look after all PR for Nokia in Ireland. This year Nokia will be launching new smart phones and developing initiatives with ovi.com. Following a competitive pitch, Elevate retained the TK Maxx account to work on its ‘Give Up Clothes For Good’ initiative, in partnership with Enable Ireland. Running from Monday 5th April to Sunday 25th April, ‘Give Up Clothes For Good’ invites people to clear out their homes and bring quality unwanted clothing and household items to their local TK Maxx. The donations are then delivered to Enable Ireland shops, where they are sold to raise funds to provide services for children and adults with disabilities across the country. The Pharmacy Supplies account will have a specific focus on media and blogger relations around new product launches.