Wednesday, 10 March 2010 11:17 Written by Digital Times
A digital agency in the UK, BLM Quantum, claims it has launched the world’s first ’social affiliate’ tool – a widget that combines social media and affiliate marketing. Essentially it will allow people with social network pages to host ads from nominated brands and earn revenue whenever a sale is driven from their social network page or blog.
This widget, “will open up affiliate marketing beyond typical channels to anyone who has a web space. Brands benefit by aligning with sites run by fans who are more likely to drive a sale, while site owners can generate revenues from their Facebook page or blog,” says Dan Clays, managing director of BLM Quantum.
To access the widget, publishers can sign up and download a dashboard to track the sales generated through their web page. The Quantum dashboard plugs into the Affiliate Window network reporting system. An online PR and blogger outreach campaign will launch the ’social affiliate’ tool to drive awareness and encourage downloads. This will be supported by an online media campaign later this spring. Domino’s Pizza is the first brand to trial the tool.
Social networkers get chance to earn ad revenue
Written by Digital Times
A digital agency in the UK, BLM Quantum, claims it has launched the world’s first ’social affiliate’ tool – a widget that combines social media and affiliate marketing. Essentially it will allow people with social network pages to host ads from nominated brands and earn revenue whenever a sale is driven from their social network page or blog.
This widget, “will open up affiliate marketing beyond typical channels to anyone who has a web space. Brands benefit by aligning with sites run by fans who are more likely to drive a sale, while site owners can generate revenues from their Facebook page or blog,” says Dan Clays, managing director of BLM Quantum.
To access the widget, publishers can sign up and download a dashboard to track the sales generated through their web page. The Quantum dashboard plugs into the Affiliate Window network reporting system. An online PR and blogger outreach campaign will launch the ’social affiliate’ tool to drive awareness and encourage downloads. This will be supported by an online media campaign later this spring. Domino’s Pizza is the first brand to trial the tool.