At the recent 2010 Apple Design Awards, the Financial Times was the first news organisation to win the ‘Best iPad App’ award. The FT app is free to download only if you subscribe to the online newspaper. It was downloaded by over 150,000 iPad owners in the first three weeks of its launch.
The Apple Design Awards were held at the Apple Worldwide Developers Conference in San Francisco. The awards “recognise iPhone and iPad OS applications that demonstrate technical excellence, innovation, technology adoption, and quality”.
Key features of the FT iPad app include the ability to:
* Download the daily FT to your iPad for offline reading; 

* Access content across all sections of FT.com, fully customisable so users can order key sections of the application interface – including World, Companies, Markets and more;
* View the FT’s high quality video content, including the latest updates on markets and interviews with high profile CEOs each morning. This is the first time the FT has offered video on one of its mobile products;
* A dedicated Markets Data section, including macromaps highlighting markets across the world, with the option to also view regional indices and company information sheets; 

* Full access to view personal investment portfolios; 
and
* Read top ‘must read’ stories of the moment for the iPad edition, determined by the FT editorial team.

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