IAB Ireland’s inaugural conference, IAB Connect, is taking place on Thursday February 17th at Chartered Accountant’s House Pearse Street, Dublin. Scott Seaborn (left), head of mobile at the Ogilvy Group is the latest confirmed speaker.
Seaborn created Ogilvy’s mobile division and leads its operation across the 12 Ogilvy Group agencies. His work has won 17 awards since 2008 including two Cannes Lions. Prior to joining Ogilvy Scott had won 12 awards for his work with mobile. He will demonstrate how mobile advertising and creativity can be used to grow revenues.
The keynote speaker is Jef Vandecruys, Global Project Leader, Digital Connections, Anheuser-Busch.
Other speakers at the event include Alain Heureux, President, IAB Europe, Kieron Matthews founder of the Digital Consultancy as well as leading local experts.
“Our half-day conference will help marketers to connect with their market online, connect with new online advertising opportunities as well as enabling attendees to connect with leaders in the online advertising industry,” said Suzanne McElligott, chief executive, IAB Ireland.
Sponsors of IAB Connect include Daft Media, Google and RTE as well as Donedeal.ie and Independent Digital.
Tickets may be purchased for IAB Connect at www.eventelephant.com/iabconnect

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