Thinkhouse, the youth communications agency, has been commissioned by RTÉ to manage a social media campaign for the third installment of Storyland, RTÉ’s online drama series competition. The campaign will include Facebook content and outreach and a marketing mentoring programme for competition participants.
From 120 entries, eight series have made it this far and over the next four months they will battle it out episode by episode to become the winner of the third Storyland competition. In 2009/10 Hardy Bucks got its big break on RTÉ.
Thinkhouse is also the PR agency promoting ‘Tempt your Angel,’ a Facebook dating game, as part of the Lynx Excite launch. This is a first for Lynx in Ireland as historically it inherited branded games, apps and collateral from the UK. Developed by Zoo Digital in Dublin, the game offers fans the chance to select, rate and pit their friends against each other to go on a date. “Tempt your Angel is a first for Lynx Ireland. It’s exciting to custom create and build applications for Irish Facebook users,” said Grace Morgan, Lynx brand manager.

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