The winners of the All Ireland Marketing awards for 2011 have been announced. Denis O’Brien was at the gala event in the Burlington Hotel, Dublin to receive the All Ireland Marketing Champion award. He discussed Ireland’s economic melt down with honesty and frankness and praised Justice Honohan for his comments on debt pressures leading to suicide.“It’s time to be ambitious,” he told the audience, “the problems of Ireland can be solved and are being solved. The future for Ireland is extremely bright.”
THE AIM WINNERS 2011:
New Product/New Market Award – McDonald’s
Gnó as Gaeilge
(Marketing Through Irish Award) – Independent STAR
CRM / Customer Care Award – AXA Insurance
Brand Campaign Award – Coca Cola
Direct Marketing Award – Unicare Pharmacy
Market Research – An Post
Marketing Team Award – 02 Ireland
Sponsorship Management Award – O2 Ireland
Public Relations Campaign Award – Arnotts
International Marketing Award – Irish Ferries
Integrated Marketing – Saint Vincent de Paul
Corporate Social Responsibility – Ryan’s Supervalu Glanmire
Small Business Marketing – Eureka IT Services
Marketing Innovation – Bord na Mona Fuels
eMarketing – Tourism Ireland
Advertising Campaign – No Nonesense Insurance
All Ireland Marketing Champion – Denis O’Brien







