The website for the Irish Society for Prevention of Cruelty to Children (ISPCC) has been upgraded in a bid to attract new supporters and drive donations. Cyclical, large-format campaign landing pages now greet visitors, highlighting the ISPCC’s fund-raising and encouraging greater levels of participation.
“We are particularly happy with how easy to use and accessible our new website is”, says ISPCC advocacy & policy officer Lisa Collins. “By integrating all our social media platforms for the first time we expect to really extend our reach and attract more supporters. Our main aim for the website was to make it easier to support us, volunteer and get involved and we feel the new design will achieve this.”
Digital agency Gaumina also automated and streamlined the online donation process in collaboration with Realex Payments. In addition, the CMS has been configured so ISPCC can easily self-build new campaign microsites.

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