Today, December 2, is known as Cyber Monday, the busiest online shopping day of the year.
eMark, a new symbol for Irish owned and operated ecommerce sites, is appealing to Irish consumers to support Irish ecommerce sites in the run up to Christmas.
“December 2 will be the busiest shopping day of the year and it’s estimated that between now and mid-December approximately €500 million will be spent online by Irish shoppers. Based on trends, three quarters of this money spent, will go straight overseas,” says Michael McCormack of eMark.
“A lot of people think they are buying on Irish sites but in fact they may be buying via a .ie website, but the companies behind it, and the corresponding jobs are not in the country, and in many cases, VAT and other taxes are paid abroad,” suggests McCormack.
eMark says about €3.1 billion a year is spent by Irish consumers online, buying goods overseas.
Here is a list of Irish ‘etailers’.