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YouTube looking for the next Jamie Oliver
Fancy yourself as the next Jamie or Gordon or Donal or Darina? YouTube has launched a program looking for ‘the stars of tomorrow’, specifically in this case the YouTube ‘Next Chef’ and the YouTube ‘Next Trainer’. Starting today, people from Ireland, Australia, Canada, India, New Zealand, South Africa, the United Kingdom and the United States...
In your face Barry
Barry’s Tea enjoyed some real fan engagement with its recent Facebook campaign. The campaign, devised by Thinkhouse PR, asked Barry’s Tea Facebook fans to change their Facebook profile pictures – a big ask by any standards. However, over 500 Facebook fans offered to rebrand their personal Facebook profile pictures with a Barry’s Tea branded one....
Thinking a way out of traffic
Here’s an interesting campaign and initiative from sat nav company TomTom – the launch of the world’s first ‘Traffic Foundation’. Six months ago TomTom launched its manifesto to ‘reduce congestion for all’. The not-for-profit TomTom International Traffic Foundation “will nurture talent in the field of traffic management, funding PhD and post-doctorate research, publishing research papers...
Mercedes-Benz, Ireland arrives on Facebook
Mercedes-Benz, Ireland has finally arrived on Facebook. Its first piece of Facebook marketing is an interactive movie called Drive & Seek. Mercedes-Benz says Facebook, “is expected to play an important role in appealing to a new generation of younger drivers for whom forthcoming models like the new A-Class will have a particular appeal”. To celebrate...
Take your photography to the next level
Fancy yourself a ‘real’ photographer and sneer at Instagram’s popularity? Do you know your DSLR from your SLR, your Densitometer from your Depth of Focus? Well, camera maker Canon has just announced the Canon EOS Adventure, a pan-European campaign for DSLR beginners to take their photography to the next level. Participants and contestants should go...
Ten Irish firms get €10,000 to build good websites
The IE Domain Registry (IEDR) has announced the ten recipients of the company’s €100,000 OPTIMISE Fund. The fund was set up to help qualifying SMEs and micro-enterprises to upgrade their existing online presence and incorporate an ecommerce functionality. The ten recipients, who will each receive €10,000 worth of professional technical and marketing support with which...
Gulp – Nokia’s new stop motion World Record
Following on from its Guinness World Record for the ‘Smallest stop-motion animated character’ last summer with ‘Dot’, Nokia and Aardman Animation recently set another World Record for the ‘World’s largest stop-motion animation set’ with the follow up short film: ‘Gulp’. Shot entirely on the Nokia N8, the film explores the life of a little fishing...
The hidden hearing heroes awards
The Irish Deaf Society has launched a new YouTube campaign for a new awards initiative which will highlight the achievements of those who are deaf or hard of hearing – the ‘Hidden Hearing Heroes Awards’. The campaign is translated into Irish sign language and explains the eight award categories available for entry, who can nominate...
Live at the Marquee in Cork with the Vodafone Collective
To mark its partnership with ‘Live at the Marquee, Cork,’ Vodafone commissioned the Vodafone Collective @ Live at the Marquee – a group of digital artists, illustrators and graffiti artists – to produce ‘Live Artistic Interpretations’ of highlight performances. Artists such as Imelda May, Bell X1 and Fleet Foxes had their performances reviewed in ‘art...
DCU Facebook app to entice students
DCU has created a Facebook app that “gives students a glimpse into the future”. As Irish colleges compete for student numbers, DCU is first off the block this Summer with an app to entice students to think about joining the university. By visiting www.facebook.com/dcu, potential students can try out a range of ‘identities’ and potential...
Lynx launches €300k Premature Perspiration campaign
The launch of Lynx Dry:Full Control, will be supported by a €300k heavyweight TV, cinema, digital and publicity campaign. Lynx created ‘Introduction’; ‘Bowling’ and ‘Distance’, a series of videos to demonstrate ‘premature perspiration’ in a humourous way. The new videos will be screened as part of a national TV, cinema and digital campaign.
![Five grand [and maybe even fame and fortune] – the APP-Cademy with Nokia Ireland](http://www.digitaltimes.ie/wp-content/uploads/2011/06/hero_nokia-290x290.png "Five grand [and maybe even fame and fortune] – the APP-Cademy with Nokia Ireland")
Five grand [and maybe even fame and fortune] – the APP-Cademy with Nokia Ireland
Are you tech savvy, mad about mobile, into your apps? Think you have a great idea for an app? Well, why not put that idea down on paper and enter the APP-Cademy with Nokia Ireland? It couldn’t be easier, just go here and tell us about your idea. Please enter by June 8th, 2011 at...
