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Adforce.ie wins BBC.com contract
Mobile and web advertising network, Adforce.ie, has won the ad sales contract for BBC.com in Ireland following a competitive pitch. The contract covers sales across BBC.com and the BBC.com mobile site from this month. BBC.com has 1.5 million unique users in Ireland, and currently generates over 23 million page views each month. Isla Macleod BBC.com...
The Commuter – phoned in
I went along to the Irish “Première” of The Commuter, a lovely short film shot entirely in HD using the Nokia N8 on Tuesday evening. The event was held in Denzille Lane, Dublin 2 in a fantastic for hire private cinema and hosted by Nokia Ireland. The film is a seven minute short about a young man’s nightmare...
Call to boycott Bus Eireann ad pitch process
The Institute of Advertising Practitioners of Ireland (IAPI) has called on Irish ad agencies to boycott the Bus Eireann pitch process. IAPI guidelines propose that no more than five agencies be selected for the final stage selection of work for the public sector. This is limited to three agencies for private sector work. It costs...
New shirt, buff CV and a cleanly-shaven Facebook
What we have long suspected has been confirmed by a Eurocom worldwide study. 40% of companies looking to hire staff check the social media profiles of interviewees. “Those party or holiday photos that seemed such a good idea at the time to post on social media websites could damage your career prospects,” commented Ronnie Simpson...
Googles first US TV ad
Google spending money on TV advertising? What’s happening to the world? It’s Monday morning so we thought we’d share the ad Google paid $2.5 million dollars to air. It was shown during the US Superbowl yesterday. It truly is a simple brand campaign, but a good one at that. This is part of a campaign...
Muzu.tv signs deals with 12 more publishers
Muzu.tv announced today it has signed video syndication deals with a number of large publishers inclduing: AOL Music; The Irish Independent; Communicorp; Spinner UK; Drowned In Sound; Telegraph Media Group; Bebo; Habbo Hotel; Virtual Festivals; Mama Group; Meanfiddler and The Fly magazine (featured below). These publishers will have access to MUZU.TV’s video library and video...
