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Digital Innovation

The Ryder Cup in live 3D

As the Ryder Cup nears its competitive conclusion, history has already been made in the sense that this was the first time the competition has been broadcast in live 3D. BSkyB chose Sony Professional partner Telegenic to produce the event and the logistics were challenging, to say the least. This is the first time that...

Globrix.ie utilises Google Street View

Property website Globrix.ie has announced new features. The ‘Know’ section claims to be, “the only transparent view of up-to-date property statistics available in the Irish market”. House hunters can view month-by-month median house price data for 1, 2, 3 and 4-bed properties. A house price data chart also plots changes in house prices over time,...

3D TV arrives in Ireland

From October 1st Sky is launching 3D TV. Sky 3D is Europe’s first in-home 3D channel. It aims to bring ‘Event TV’ to homes, with big sporting events and programs and movies. It’s available free to all Sky+HD customers with a 3D TV and Sky’s top TV package. 3D coverage starts with the Ryder Cup...

Paul McCartney to digitize his extensive library

HP and McCartney Productions Limited (MPL) have today announced an agreement to digitize and deliver the library of musician Paul McCartney via a private cloud. McCartney has one of the most comprehensive libraries of any musician, much of which has never been viewed before. His library includes images, artwork, paintings, film and videos, as well...

Simon Cumbers Media Fund – winter round is now open

Calling all interested media professionals. The winter round of the Simon Cumbers Media Fund is now open for applications. The Simon Cumbers Media Fund was established by Irish Aid to increase public understanding of global development issues and is in memory of Irish journalist Simon Cumbers (left), who was killed in Saudi Arabia in 2004,...

Call phones from Gmail – but not in Ireland ‘quite yet’

This is handy. Google in the US has launched its latest addition to the Google Voice feature, which allows users to make calls to phones via Gmail. Calls to the US and Canada will be free (until the end of the year) while calls to other countries will cost just $0.02 (two cent) a minute....

Get in the game – new experiential marketing tool from Aviva

Aviva announced their new 3D point of view marketing experience today. The technology was built and designed by v-Stream, a Dublin based digital agency. Basically you get to “experience” what a player feels in the build up to and during the warm up of a game in the Aviva Stadium. Following the rituals from changing room to...

The world’s first personal, social magazine

This is a good idea. The Flipboard claims to be the world’s first ‘personalised social magazine’. It has been launched as an app for the iPad and essentially it offers users a packaged collection of all the news, features, videos and images circulating within their social networks.

Touchable holograms – wow!

There’s not much you can say about this new technology except “Wow”! Touchable holograms? Technology that adds the sensation of touch to a hologram. The commercial possibilities for this technology are endless but the augmented reality and computer gaming industries immediately spring to mind.

Billboards that recognise sex and age

How many times has the Tom Cruise film Minority Report been referenced by writers delving into the future of outdoor advertising? Well, one of the film’s most cited scenes has finally come to life – sort of. A Japanese advertising project has fitted billboards with cameras that can read the gender and age profile of...

Virgin plans to launch iPad magazine

Richard Branson’s Virgin media is planning to launch a new magazine that will only be available on iPads, iPhones and Android phones and tablets. The magazine, Maverick, will focus on entrepreneurial projects and highlight new creative, business, travel and technology ideas, targeting an ABC1 international audience.

Thank you for the music – Google and Microsoft see the future

The death of the big music label is well documented. Hard copy music sales have plummeted and recording artists today make most of their money from live performances. Now the search giants are getting in on the music scene – in a big way. Microsoft says 10% of all search queries are entertainment related with...