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Co-founders of LinkedIn and YouTube to speak at #dws7
The co-founders of YouTube and LinkedIn the keynote speakers at October’s Dublin Web Summit (#dws7). Jawed Karim, who was just 26 in 2005, when he co-founded YouTube with Chad Hurley and Steve Chen. Karim met the two while they were working in PayPal. In 2006, when Youtube was sold, he earned over $65m from his...
Could ‘Facebook Editions’ help struggling newspapers?
Facebook Editions will be ‘publication apps’ that will allow Facebook users to read news updates from select news outlets without having to leave Facebook. According to Forbes, about a dozen US news publishers like the Washington Post, CNN and The Daily have signed up to have their own apps created for Facebook. It is thought...
New digital ad measurement tool from TNS
TNS’ new European partnership with Alenty, a digital ad measurement firm, claims to provide a new tool to better measure online ad effectiveness. The tool is called TNS Digital AdEffect (TDA). Most advertising ‘effectiveness’ is measured solely on ‘click-through’ rates or using cookies that only measure limited information and can fail to take into account...
RTÉ News Now app hits download record
Just released figures show RTÉ’s News Now app has been downloaded 100,000 times in the last four months. This brings the total individual downloads since its launch in January 2010 to a record 300,000. The first RTÉ News Now app was initially developed for iPhone and iPod Touch and an app for Android phones followed...
Food guide dishes out more, using QR codes
Here’s one for food fans and gourmet tourists to Ireland, the Food Lovers’ Guide to Ireland, published by Good Food Ireland is now ‘digitally enhanced’ thanks to the inclusion of some smart QR codes. The guide publishes “a carefully selected collection of the best places to visit that are committed to using local Irish food”....
Why Pottermore could change big brand publishing
The next rich colony of JK Rowling’s publishing empire will be a digital land – one that is sure to inspire other big brand authors to set sail in search of similar conquests. Pottermore will be a socially-integrated, free-to-use digital platform for fans of Harry Potter. However, it won’t just be a website with old...
Independent News & Media invests in social buying
A new, Irish social buying site has been launched. GrabOne.ie is is a joint venture between Independent News & Media and GrabOne/APN, Australasia. GrabOne’s motto is ‘Buy together, Save together’ and, “through the power of collective buying, consumers can benefit from between 50-90% off the usual price,” says the company. Ruairi Doyle, general manager at...
Oddsfutures to hire 10 more staff
Oddsfutures.com (www.oddsfutures.com), the Irish-owned sports odds trading exchange, has announced plans to create 10 new jobs in Ireland this year. Launched two months ago, the exchange allows people to profit from movements in horseracing markets without actually betting on the race. It has gained over 500 customers globally who have surpassed the €150,000 mark in...
DoneDeal hits 2m visitors a month
Everyone likes a good deal, especially in these hardened times. One company that is doing well as people bargain hunt is DoneDeal.ie which just celebrated reaching two million unique visitors a month. There are almost 150,000 adverts now active on the site at any one time. 75,000 new items are advertised on the site each...
Independent Digital wants more video
Independent Digital has launched an online Video Management System (VMS) to attract more users but also to facilitate more video display ads. The VMS means Independent Digital can offer advertisers/brand managers the ability to target their video campaigns by audience profile. New video advertising formats including text ads, MPUs and leaderboards will be offered to...
Muzu signs deal with Metacafe to increase global reach
Video site Muzu.tv and video entertainment site Metacafe have signed a content deal to extend the geographic reach of music videos from the four major record labels and from thousands of independent labels. Muzu.tv’s content (85,000+ music videos) will be made available to Metacafe’s users. Currently Metacafe enjoys 10 million unique monthly users in Europe....
RTÉ Player – two years and growing
The RTÉ Player is two years old (today). Last month (March 2011) saw the highest ever number of video requests – 2.7 million. This breaks down as an average of 86,000 per day. St. Patrick’s Day this year saw a record 117,000+ streams delivered. Player users and their preferences are interesting. While 53% of Irish...
