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Category Archives: Social Media
Will promoted tweets make Twitter money?
Twitter is four years old and as yet hasn’t made much money. Not the best business plan you might imagine, however, it’s the potential that counts. Right? Twitter’s first move into the realm of ‘making money from advertising’ will come in the form of promoted tweets.
Many companies already use Twitter as a communications platform and [...]
Also posted in Digital Marketing 1 Comment
Irish SMEs slowly adopting social media
Small and medium sized companies in Ireland are increasingly using social media and adopting social media marketing techniques but the pace of adoption remains quite low. According to a new survey carried out by the O2 Ideas Room, (23%) of senior SME executives are now members of a business/professional social media site. The most popular [...]
Also posted in Business Leave a comment
The dawning of truly interactive TV?
The imminent arrival of the iPad doesn’t just have magazine and book publishers scrambling to create more interactive apps and iPad ‘versions’, the big TV companies are also looking to the device with money in their minds.
Recent reports suggest many young people in digitally mature markets ‘co-browse’ i.e. they watch TV while interacting with social [...]
Also posted in Digital Innovation Leave a comment
LinkedIn confirms Dublin as its international HQ
LinkedIn has confirmed that it will set up its international headquarters in Dublin, joining other US digital giants like Facebook, Yahoo!, Google and Microsoft. The social network for professionals now claims over 60 million members worldwide. It is only seven years old and was founded by Reid Hoffman, who previously worked as vice president of [...]
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Ubecha.com chases fantasy sports players
Written by Stephen