Nokia, the once dominant global mobile phone maker, has finally come to its senses and launched an Android phone.
The Nokia X comes three years after Nokia first rejected the Android platform and went instead with a Microsoft Windows platform.
Windows Lumia phones and apps have never caught on with consumers, despite being very good phones. This is most probably down to the high price.
Nokia X will be a low cost Android phone. The low cost factor is very important if Nokia is to be relevant in emerging smartphone markets.
Global smartphone shipments grew 41% to reach nearly one billion units in 2013. Android phones accounted for almost four out of every five smartphones sold, or 781.2 million units. Apple phones grew 13% and shipped 153.4 million smartphones worldwide, making it the second largest smartphone platform after Android.
The Nokia X will cost just €89, excluding operator charges.
Some will view Nokia’s decision to build an Android phone as a humiliating reversal. Others will see it as common sense, albeit a little late in the game. However, Microsoft is the ‘Big Brother’ behind everything Nokia does. It will soon own Nokia and at present, due to complicated software patents and a deal with Google, Microsoft earns more money from Android royalties than it does from licensing its Windows phone.
Microsoft may yet become a big player in this [still] developing global smartphone market