Louth is most active county on Twitter – Dublin is fifth

By: March 19, 2014
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Dublin, one would imagine, is the most active county in Ireland when it comes to social media. It stands to reason, what with its massive population of young, socially-engaged Tweeters and ‘Likers’. The city is also home to one of Twitter’s European HQs. However, Dublin is not the most active county on Twitter.

Surprisingly, Louth, Waterford and Monaghan have been found to be the most active counties on Twitter.

“Louth natives have been busy on Twitter topping the list by some distance with 6,688 tweets for every 1,000 people in the county followed by Waterford (5,096 tweets), Monaghan (4,530 tweets) and Dublin (4,461 tweets),” says the new research* conducted by digital agency Eightytwenty for Bank of Ireland.

The counties with the least amount of Twitter activity are Cavan (2,077 tweets), Limerick (1,960 tweets), Kerry (1,924 tweets), Westmeath (1,903), Clare (1,706 tweets) and Longford (1,128 tweets).

Bank of Ireland recently teamed up with Twitter to establish the ‘Twitter Partnership Programme’ to help SMEs grow their business by using Twitter.

*The research examined all geo-tagged tweets in July 2013. Geo-tagged tweets carry information showing where they were tweeted from. In this study almost 5% of all tweets posted were geo-tagged.

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