+353 (1) 443 4041 
Subscribe to RSS
Twitter
Facebook
Three plans to create 50 new jobs
Mobile network Three plans to create 50 new jobs. Recruitment for the new roles across finance, product development and retail sales, is already underway. The new positions will be located in retail stores nationwide as well as at Three’s head office in Dublin. The jobs are to meet the growing consumer demand for smartphones on...
Mobile advertising in UK soars by 116% in one year
Mobile advertising in the UK has soared by 116% to £83 million* in 2010 compared to £37.6m in 2009. Many more traditional advertisers are investing in mobile as finance, telecoms and FMCG increase their spend. The figures are part of the third annual IAB and PwC mobile study. Entertainment & media dominated the spend for...
Social Media in Ireland – a key stats synopsis
We came across this video that was put together by Piaras Kelly and Eoin Dowling at Edelman Dublin. It’s a very good synopsis of where we, the Irish, stand when it comes to using social media.
Microsoft now second for online video views
The latest comScore video metrics are interesting. Microsoft can now claim to be the second biggest online video platform, after YouTube. Led by Bing Video, Microsoft moved from seventh place to second in February of this year, jumping ahead of Yahoo! and Facebook. Google (owner of YouTube) enjoyed 141.1 million unique video viewers in February...
SEO and PR solution for Irish tech exporters
A new digital marketing service for technology and business-to-business (B2B) exporters has been launched. Simpson Financial & Technology PR and search engine optimisation (SEO) specialist New Century Media can provide an international digital marketing service for exporters covering online PR and SEO. “Over 90% of B2B buyers search online first. The fact is that international...
Ireland Town hopes to take on Farmville
Tourism Ireland will launch an online game, which will go live on Facebook on St. Patrick’s Day. Called Ireland Town, the game “brings the holiday experience here to life for Facebook fans across the world”. This is the first time a national tourism board has launched a social game. It aims to tap into the...
vStream and the world wide party
Irish digital content creator vStream is tasked with bringing the Jameson Global Party to the World for St Patrick’s Day. The party links Jameson events around the globe at varying levels of connection, from photo streams and video greetings right through to a three and a half hour TV-style broadcast live from the Mansion House...
Scottish surprises
Today (March 16th) sees the launch of a new series of TV ads on Irish television extolling the virtues of Scotland as a holiday destination. In 2009 Irish tourists spent an estimated £66 million while visiting Scotland. The ads are directed by David Eustace, a Glasgow-born portrait photographer who has worked for British Vogue and...
Irish Heineken ad gets first outing on Facebook
Heineken’s new ad titled ‘Brief Encounter’ will premier tonight (Tuesday 15th March at 7pm) on Facebook. This is the first execution from a new campaign developed by Heineken with Irish ad agency Rothco. The new campaign featuring the brand’s new global tag line ‘Open Your World’ will air in Ireland this month before being rolled...
eBay profits from Paddy’s Day
St. Patrick’s Day is now an enormous global marketing and sales opportunity for a vast swathe of businesses and services. It seems that for a few weeks leading up to March 17th every year the demand for anything ‘Oirish’ is phenomenal. The planet’s largest online auction house eBay is reporting a huge surge in sales...
4chan founder gives masterclass in publicity
Christopher ‘Moot’ Poole, the founder of the 4chan online message board, gave a masterclass in attracting publicity at the SXSW festival in Austin Texas at the weekend. As he prepares to launch his ‘anti-social’ network Canv.as, he took to the stage at SXSW and ripped into Mark Zuckerberg’s fanciful ideas regarding online privacy. The result...
Social media shop screens
Blue Apricot Technology has become the distributor in the UK and Ireland of the Insteo Display in-store interactive social media screens. The screens allow brands to interact with customers in stores and/or on their premises and are social media aware. The screens’ software collects and filters content from social media sites like Facebook and Twitter...
