RTÉ Player app downloaded one million times

By: March 11, 2014
44% of under 24s, and 41% of the 24-35 age range use the RTÉ Player 44% of under 24s, and 41% of the 24-35 age range use the RTÉ Player

The RTÉ Player app has been downloaded one million times, says RTÉ.

Available on multiple platforms – iOS, Android, Samsung Connected TV’s, Xbox 360, cable, and desktops – RTÉ Player’s usage is strongest in the under 35s with 44% of under 24s, and 41% of the 24-35 age range using the app.

50% of the Irish population have used video on demand in the last seven months – a jump of 18%, and over 60% of that audience use the RTÉ Player.

“We have seen a significant increase in usage on personal devices such as tablets and this is leading to different viewing patterns by audiences across the RTÉ Player platforms and we expect this pattern to continue,” says Conor Mullen, commercial director, RTÉ Digital.